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A Lemon Squeezy alternative for sellers who want control + secure delivery.

2DL (2Download) runs hosted checkout, entitlements, and secure downloads — while integrating with your existing site and keeping you in control of payouts.

Canonical: https://2dl.app/lemon-squeezy-alternative


Lemon Squeezy vs 2DL: the short version

Lemon Squeezy is popular for a streamlined checkout-first setup. 2DL is a better fit when you want tighter entitlement controls, direct payout control via your Stripe account, and the flexibility to sell from WordPress or any website without rebuilding your storefront.

Seller-of-record payouts

Connect your Stripe account and keep direct payout control (instead of outsourcing everything to a marketplace-style model).

Entitlements + revocation

Delivery is governed by purchase-backed entitlements, with refund/dispute-aware access control to reduce leakage.

Sell anywhere

Keep your storefront on WordPress, Webflow, or a custom site; 2DL handles checkout + delivery behind the scenes.

Cost model and payouts

Most “alternative” decisions come down to who is merchant-of-record, how fees are charged, and who controls payout timing. Here is the model difference at a high level (without quoting exact prices).

Lemon Squeezy (typical tradeoffs)
  • Checkout-first platform; details can vary by plan and region.
  • Many sellers evaluate it for tax/VAT handling and merchant-of-record style simplicity.
  • Payout timing and risk handling can be more platform-mediated depending on setup.
2DL (2Download)
  • Designed for seller-of-record workflows: connect your Stripe account and control payouts.
  • Clear tiered pricing approach (see Pricing) rather than “mystery” fee stacks.
  • Secure delivery is entitlement-based, not just file links.

Note: plans and policies change over time; this page is meant to explain decision axes, not mirror every plan detail.

Which is the better fit?

Choose Lemon Squeezy if…Choose 2DL if…
You want a checkout-first platform and prefer a more “all-in-one” workflow.You want to keep your existing site as the storefront and plug in checkout + delivery.
You specifically want a MoR-style setup for tax handling convenience.You want seller-of-record payout control via your own Stripe account.
Your delivery requirements are relatively simple.You want entitlement gating, signed downloads, and refund/dispute-aware revocation.
You are okay with platform-mediated risk and payout constraints.You want more control over risk controls and access revocation.

Switching path

A practical switching path for most sellers. The goal is to keep your storefront and swap the checkout + delivery backend.

  1. Create products in 2DL and upload your files (entitlements define access).
  2. Connect Stripe and confirm checkout + receipt behavior.
  3. Add 2DL buttons/embeds to your existing pages (WordPress or any site).
  4. Test purchase → receipt → download flow end-to-end.
  5. Redirect old purchase links to the new pages when you’re ready.

Most sellers can be live quickly because you do not need to rebuild a full storefront. The exact timeline depends on your catalog size and integration depth.

FAQ

Is 2DL a Lemon Squeezy alternative?

Yes. 2DL (2Download) is an alternative for sellers who want hosted checkout plus entitlement-based secure delivery, while keeping their storefront and customer relationship.

Does 2DL act as Merchant of Record (MoR)?

2DL is designed for seller-of-record workflows: you connect your own Stripe account and you control payouts. If you specifically need a Merchant of Record to handle taxes and chargebacks on your behalf, a MoR-style provider may be a better fit.

How do payouts work?

2DL uses hosted Stripe Checkout and records orders + entitlements server-side. Funds and payout timing depend on your Stripe setup, giving you direct payout control.

Can I sell from my own website (not a marketplace)?

Yes. 2DL is built for integrations: use WordPress, Webflow, or any site and let 2DL handle checkout + secure delivery in the backend.

Do buyers get instant downloads?

Yes. After a successful purchase, 2DL issues entitlements and can deliver files via signed, time-limited links. Delivery can be revoked when payment status changes (refunds/disputes).

Can I revoke access after refunds or disputes?

Yes. 2DL is entitlement-first and can revoke download access after refunds and disputes to reduce “refund but keep the file” leakage.

Does 2DL support subscriptions?

2DL is focused on one-time digital purchases and secure delivery. If you need subscriptions, contact support so we can confirm the best setup for your use case.